We’re excited to announce our latest feature update that gives website owners a fresh way to showcase their blog content. If you want more engagement in the posts you release, this new element for the OptimizeBuilder is just for you.

The new Post List element is now live in the latest version of the OptimizeBuilder (v1.1.49). This new element gives you the freedom to design your blog and content pages in a look and feel that best suits your conversion goals.

Gone are the days of being limited to preset blog list designs that can be difficult to customise.

With the release of the new Post List element, you can insert your content listings on any page built with OptimizePress and customise to your heart’s content.

Here’s an example of the element in use on our OptimizePress blog

We have also gone beyond just blog posts with this element, and you can use it with OptimizeMentor, or any other custom post types in WordPress (more on that soon).

In short, this new update means you can create modern blog designs with a wide range of customisation options.

Let’s look at some of the powerful features of the Post List element and see how you can use them to increase engagement in your content and, ultimately, generate more leads and sales...

With the Post List element, we have provided you a selection of presets that you can use to get started with quickly. These will save you time and give you optimized designs that will appeal to your visitors and help engage them in your content.

A range of Post List design presets are available in the OptimizeBuilder sidebar

Select from a range of presets as a starting point and use OptimizeBuilder’s powerful editing tools to customize your design to fit your branding.

Designing your post lists will no longer require guesswork or design know-how and using the element presets you have conversion optimized designs fresh out of the box.

An example of a post list preset design on a blog homepage

Have you ever visited a website, seen a beautifully presented page with blog posts organised into different categories and wondered how they did it?

Well… now you can filter and organise the content you show to visitors using the post list element's powerful customisation features.

With the element inserted into your page, you can quickly list and organise your content by taxonomy, popularity, author or a broad range of other categories that will ensure your articles are clicked on and read by your visitors.

The Post List element is easily accessible in the OptimizeBuilder sidebar

Combined with the OptimizeBuilder’s row and column layouts and powerful editing features, you can fully customise the look and feel of your post listings, making them stand out from your competition.

Here’s a great example of a post listing that is used in the SEO niche…

An example Blog listing used by Ahrefs

With the Post List element, you will no longer be required to know complex CSS or even be required to hire a web developer. You can replicate designs as used by established websites in just a few clicks.

When first inserting the Post List element to your page, you will be taken to the Query Builder. This takes you through the process of customizing the data for your post list in a step-by-step format.

Under the Content Criteria, you will be able to select from related and post types.

Selecting Post Types will allow you to list your content from any of the post types that are available on your WordPress site.

For this example, we’ve selected Posts. But as you will see, you will have the flexibility to select from whichever post type you prefer.

Customize the content used by your Post List element in the query builder

From here, you can filter your content further by using the Filter options available using rules and conditions.

For this example, we’ve added rules to show posts using a single taxonomy that is written by a specific author.

With filters, you will now have the creative freedom to set your own conditions to display whichever content you prefer.

Inserting post listings on your page has never been easier and is now possible inside the OptimizeBuilder.

Would you like more flexibility on the look and feel of how visitors navigate through your posts?

The easier it is for people to find the content they are looking for, the more likely they are to engage with your site, and this leads to an increased chance of them subscribing and buying from you.

With the new post list element, in addition to choosing which content to display, we have also opened up the ability to completely customize your pagination or navigation. Now you can decide what content to include that best fits your brand.

In the Pagination section in the Query Builder, you can select from various pagination options including numbered buttons, load more buttons and infinite scroll.

Here you will be able to decide how many posts to display per page as well as what Navigation Type to use and where to position it.

In this example, we’ve selected the Pagination Buttons option and positioned the navigation to the Bottom of the listings.

With your pagination options confirmed, you will be able to do further edits and customizations using the OptimizeBuilder and the Pagination Options toolbar.

As you can see, the level of granular control with the different parts of the Post list element give a huge degree of flexibility to match this element to your blog and site style.

One of the advantages of growing a blog is getting fresh traffic to your website.

Google rewards great quality content with higher search visibility. However, visitors leaving your site prematurely can affect your rankings, which can be a real problem for business owners.

By adding a related posts section at the bottom of your posts, this has proven to encourage readers to click on more of your posts and continue reading.

An example Blog listing used by Ahrefs

Previously, this was achieved by using third-party WordPress plugins, which can drastically slow down your website.

Now, with the Post List element, you will be able to add related posts directly to your pages ready to engage readers and reduce bounce rates.

By choosing the Related selection in the Content options inside the Query Builder and the content type, your posts will neatly display on the bottom of your posts or anywhere you decide to use it.

The related posts feature will allow you to customize which taxonomies (e.g. categories or tags) are used to match to your current post, meaning you have full control over the content that’s recommended to your readers.

The main focus of the post list element is to showcase your blog content, but as mentioned above, this is a powerful element with multiple functions.

Have you ever wanted a way to subtly upsell your other courses to existing customers?

If the answer is yes, then the new Post List element allows you to set up post lists to beautifully display all of your related courses, helping you make more course sales.

The Post List element seamlessly integrates with OptimizeMentor, allowing you to select from your courses and course taxonomies.

Simply select the Post Types option and choose Courses under the dropdown.

By selecting your courses, you will be able to add further filters and customise how your listings are presented using the Query Builder’s wealth of options.

Example use of the Post List element to display other courses on a membership site

As you use the Post List element, you will see it has many use cases. With its flexible design options and wide range of filtering controls, this truly is a powerful and dynamic element for you to use on your websites and in your marketing funnels.

With the Post List element, you now have the flexibility and freedom to display a grid of links to any of your WordPress content (pages, posts, custom post types) in a design and style that matches your brand.

We’ve only just scratched the surface of what is possible with this new element, and we’ll share more use cases and examples soon.

We’d love to know how you plan to use the Post List element on your websites. Let us know in the comments…

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