Updated 28 March 2023
Thrivecart is a stand-alone (SaaS) shopping cart and checkout platform. The purpose of this guide is to provide a detailed review of Thrive Cart and guidance on how you can use this tool for your business.
We'll also look at how ThriveCart features compare to our own OptimizeCheckouts solution.
We'll give you an unbiased, open and transparent guide so you can decide if ThriveCart will benefit your business.
Table of Contents
ThriveCart allows business owners to quickly create beautiful and high converting checkout pages.
Since its launch in 2016, the software has gone from strength to strength and is now arguably one of the most powerful checkout solutions available today.
Unlike most other dedicated checkout solutions, Thrivecart pricing is very competitive and is currently available to purchase for a one-time fee. Which is pretty remarkable considering the monthly subscriptions required for most competing solutions.
In addition to the power of the software and it's wealth of features, it is great value for money and a huge incentive for people starting out.
Checkout pages have gone through major changes over the last decade. As advances in technologies improved, so were the demands of the customer experience.
Many website owners began to notice these changes, with lowering conversion rates and the number of sales being made.
It simply wasn’t enough to have a standard checkout page on a site, with many of the most popular merchant services offering very little to no customization abilities.
Marketers and business owners faced an uphill battle in knowing where sales were coming from, with many challenges in being able to track and report their sales processes.
While many solutions arose to help solve this problem, Josh and his talented team set out to create a simple yet powerful checkout solution - something that wasn’t available at the time of development.
Offering the ability to easily add products, build funnels, bump offers, upsells/downsells, subscriptions as well as set up a comprehensive Affiliate and JV system, which we’ll get into later in this article.
The biggest incentive of all, which alleviates a huge problem with integrated checkout solutions is that you own and have complete control over customer transactions.
This means if you ever decide to no longer use Thrivecart, then you will still be able to retain your customers and transaction details with no fear of ever losing them.
The core part of Thrivecart has always been to create the most simple, versatile and powerful checkout solution for users. However, over the years of its development. Thrivecart has grown to include a few key powerful features rarely found in most other checkout solutions.
One of the biggest features to be released to the platform in early 2020 was the ability to design your own checkout pages with their brand new editor.
With their new checkout designer, you will now be able to fully customize your checkout pages using their simple to use, drag and drop visual editor.
This finally gives users the ability to create their own checkout pages, which they can also share with other users of the platform.
Under the Design tab is a button for sharing your finished design.
A lightbox immediately opens prompting you to select what pages to export along with a name and description of your design you wish to share.
Saving the changes will publish your design, and provide you with a URL link you can share and promote freely to other Thrivecart and non Thrivecart users.
What’s great about this feature is the community and camaraderie it builds of like-minded users with the goal of helping each other succeed by sharing what works.
A feature not really seen by other Saas based checkout platforms.
If you’re also an affiliate of Thrivecart, it will even attach your affiliate link to the bottom of the share screen, allowing you to automatically make a commission from anyone who sees your designs and decides to purchase.
In addition to the checkout editor, you also have the ability to completely customize your stats and analytics dashboard that best suit your needs.
This is ideal for business owners who may not want to know certain metrics in their business.
Use Case: Subscription Management
Let’s say you’re running a subscription based business and would like the option to only include subscription metrics on your main dashboard. This is easily done in Thrivecart by clicking on the ‘Customize Stats’ button at the top of the dashboard.
A stats option lightbox will appear showing you a list of all the different metrics available to add to your dashboard. Thrivecart has made this very simple by dividing the different metrics into separate categories.
You can see all the Subscription metrics you’ll be able to include on your dashboard, Selecting these and deselecting the ones that aren’t needed will allow you to see all of your stats at a glance.
This feature was a surprise update for early Thrivecart users who didn’t request an updated stats dashboard.
Proof of Josh’s ability to have his finger on the pulse to what customers really want in a checkout platform. Making it the perfect solution for marketers by marketers.