Local - Template Set

New Template Set

Local Small Business Website Template Set

It's new template collection time again, your early Christmas present from the OptimizePress team. There are 13 new templates and funnels in a complete collection perfect for promoting your small business.

By David Frosdick

December 23, 2021

Do you run a small business online or offline?

Do you want a complete ready-made website template set to sell and promote your business products and services?

Well, this WordPress template set is for YOU!

Meet Local. A small business website set with the primary pages you need to showcase your business, grow leads and make sales.

You can use these website templates to promote any small business like:

Cleaning Business
Coffee Shop
Home Refurbishment
Dog Walkers
Pool Cleaning
Health & Wellness Consultants

Watch this short video where we look at some of the templates used in our ready-made funnels from the Local template set.

Templates Overview

This template collection uses a beautiful Aqua colour scheme throughout.

With conversion design in mind all the webpages in the collection use lots of white space. We've used a serif font for the main headline and have the elements needed to showcase your business.

We also have a contact page using our new contact form element.

Templates included in the Local collection:

Business Home Page

The home page has a subtle soft tone, using images and call to action (CTA) in the hero section. It has the icon element to show services.

There are feature block elements further down the page to cover what the business does, testimonials to build trust and CTA's scattered throughout the page to get your visitors to contact you.

Finally, at the bottom is the FAQ element to answer common questions. This saves visitors hunting for answers they need and increases conversions.

Local - Home Page Template

Business Contact Us Page

The contact us page includes FAQ's, maps to show the business location and the contact form for inquiries and list building.

Local - Contact Us Template

Business About Page

The about page showcases what the business does, its values and shows pictures of the team.

This is an excellent example of how a small local business should show who's behind the company and what your business believes in. Use this page to tell your stories.

Local - About Template

Business Services Page

Now it's time to show what your business does. Use lots of images as we have on this template. Pictures help visitors see more of what you do. Notice there's a CTA (Free Quote) on this page to make it easy for people to ask questions.

Local - Services Template

Business Services Detail Page

This page is where you can expand on your business and include extra details about the services you offer. Remember, you can quickly clone any OptmizePress page, saving you time to build it again.

Local - Services - Detail Page  Template

Landing Page

This landing page template uses a slow scroll to jump to the opt-in form when clicking a CTA button. The bold hero section has split background colour and image. There are testimonials to increase conversion and a small featured content section and bullet list.

Local - Landing Page Template

Thank You Page

Use this page to direct your new subscribers. You can also clone this page and edit it to be a contact form confirmation page. It has a large button to simplify the download process.

Local - Thank You Page Template

Webinar Landing Page

Now we are focusing on list building. The webinar page uses a countdown timer for urgency. It shows the event date and has an opt-in form in the popup. Further down the page, we have content areas, sign-up steps, and CTA buttons.

Local - Webinar Landing Page Template

Webinar Thank You Page

This template is specific to the webinar landing page. We have added a video element to give instructions and tell subscribers why they need to attend your webinar. There are also next step instructions and social sharing buttons.

Local - Webinar Thank You Page Template

Sales Page

We've created a strong hero section in this template with emphasised animated words, CTA's and rating stars. The top CTA uses the section link option to jump down to the pricing section.

The page also has a tabs element, content area, featured blocks and testimonials. Under the pricing section, we have added the FAQ's element as this is the primary spot to eliminate buyer doubt.

Local - SalesPage Template

Checkout Page

The checkout page is super clean with minimal distraction, simple form fields, testimonial and the trust badge element showing a secure page. Also, notice the phone number top right if you offer inbound sales calls.

Local - Checkout Page Template

Upsell Page

This page is perfect if you are using OptimizeFunnels and want Upsells in your offers.

It shows an OTO (One-Time-Offer) with a content area, pricing box and countdown timers to add scarcity.

Local - Upsell Page Template

Order Summary Page

This template will be used at the end of the customer purchase process. It's usually the last page in the funnel. It will show a confirmation of their order, download info (if any) and you could include a video thanking the customer and explaining what's happening next.

Local - Order Summary Page Template

Upgrade to the Suite plan today to get access to the Checkout & Funnel templates

Local Funnels

As always we couldn't create more templates without building these done-for-you funnel layouts.

The Local collection includes the funnels below and where to find them inside of OptimizeFunnels:


So your early Christmas present is available to use. Another website template pack in the platform for you to access instantly (for all plans). 

The funnel templates can be accessed inside OptimizeFunnels which requires the OptimizePress Suite plan.

Already an OptimizePress customer? Upgrade to the Suite

Not yet a customer? Buy the Suite plan and get these templates and all the funnels.

We'd love to hear how you plan to use these templates - let us know in the comments below...

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