Introducing ThemeBuilder: Build Smarter, Faster, High-Converting WordPress Sites

Building a professional website on WordPress has traditionally meant juggling themes, plugins, and custom code.

The result?

Bloated sites that load slowly, tools that don’t play nicely together, and designs that don’t always convert.

With the new OptimizePress ThemeBuilder, we’ve reimagined what a WordPress theme can be. 

This isn’t just another theme; it’s an all-in-one system built inside OptimizePress that gives you superfast page speed, flexibility, and conversion power in one seamless package.

Most WordPress sites are built the hard way. You start with a theme that looks nice but quickly discover it’s slow, bloated, and not designed for conversions.

To fix it, you pile on plugins. Then more plugins. Before long, you’re buried in conflicts, custom code, and a site that’s harder to manage than it should be.

The result?

A website that looks fine on the surface but underperforms where it matters most, speed, trust, and sales.

ThemeBuilder changes all of that.

For the first time, you can build your entire website, pages, posts, headers, footers, and layouts all inside the same OptimizePress system you already use for funnels and checkouts.

No clashes. No wasted time. No compromises.

The outcome? A professional, branded site that’s lightning-fast, easy to manage, and engineered to turn visitors into subscribers, leads, and paying customers.

Every second counts online. If your site takes too long to load, visitors won't wait; they'll leave. And when they do, you don't just lose a click… You lose a lead, a customer, and potential revenue.

Google knows this too. Speed is a key ranking factor, which means slow sites don't just frustrate visitors, they also slip lower in search results.

Faster sites rank higher, attract more traffic, and convert more visitors into customers.

We have engineered ThemeBuilder with lightweight, high-performance code so your pages load instantly, right out of the box. 

The benefits of faster load speed:

Switching between different tools to edit your site is one of WordPress’s biggest time-wasters. You tweak your theme in one place, funnels in another, and blog posts somewhere else, all while trying to keep everything on-brand.

It’s slow, clunky, and breaks focus - ThemeBuilder fixes that.

You can create and customise your entire site, pages, posts, headers, footers, and layouts , all from one intuitive drag-and-drop interface.

The benefits of seamless editing:

A good-looking website is meaningless if it doesn’t convert. Too many WordPress themes focus on style over strategy, nice to look at, but weak at driving real results.

ThemeBuilder changes that.

It includes professional, conversion-focused complete themes, each designed using the same proven principles behind thousands of high-performing OptimizePress pages.

These aren’t just templates; they’re full website frameworks built to turn visitors into subscribers, leads, and customers.

Wiltshire Theme

Create a professional, high-authority website with built-in layouts for pages, blogs and funnels, all crafted to look stunning and guide visitors toward your offers.

Rise Theme

A polished, minimalist theme that turns your website into a high-credibility brand hub – fast to customise and built to drive leads, sales and audience growth.

Savvy Theme

From homepage to blog to funnel pages, Savvy gives you a conversion-focused site that looks beautiful, loads fast and keeps visitors moving toward action.

Engagement is one of the biggest signals of trust, both for your visitors and for Google.

The longer people stay on your site, the more they read, scroll, and interact, the stronger your authority becomes and the higher your pages can rank.

ThemeBuilder includes new built-in elements designed to keep visitors reading and connected to your content:

Say goodbye to editing the same header or footer across dozens of pages just to make a small change.

With Global Site Editing in ThemeBuilder, you can manage your entire site structure, headers, footers, and layouts, all from one central theme dashboard.

Update a single element, and the change instantly applies across every page and post.

That means no more design drift, no more plugin workarounds, and no more repetitive edits.

Not all content your site is the same, and your website shouldn’t treat it that way.

With Conditional Rules in ThemeBuilder, you can show different headers, footers, or page sections based specifically on the content loaded on that page.

Want a special header for your blog posts, a unique call-to-action on sales pages, or to promote a different lead magnet per post category? It’s all possible, no code, no plugins, no hassle.

Set conditions based on page type, category, visitor status or one of many more options, and ThemeBuilder will automatically display the right content in the right place.

Your website is often the first impression your audience gets of your business, and first impressions matter. 

With ThemeBuilder, your brand finally gets the showcase it deserves. Every layout, font, and colour can be perfectly aligned with your branding, creating a seamless look across every page, post, and funnel.

From your homepage to your checkout pages, your site feels unified, intentional, and unmistakably you.

And because it’s all built inside the OptimizePress ecosystem, you’re not piecing together different tools to get that polished finish; everything is built in, consistent, and working together to help your business grow.